Embedded Finance Partnership

Your business deserves
a real finance partner,
not just a bookkeeper.

Data doesn't lie. But ignoring it might sink you. I work directly with you to bring clarity, structure, and a plan. Without the cost of a full-time CFO.

Services

What I do — and
who it’s built for.

This isn't a software subscription or a quarterly check-in. It's an ongoing partnership where I'm embedded in your business as your finance person.

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Cash Clarity & Foresight

Before anything else, you need to know where your cash stands and where it’s going. I build rolling forecasts so you’re never caught off guard — receipts, payroll, vendor obligations, all mapped out weeks ahead.

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KPI Alignment & Reporting

Monthly reporting on the numbers that are actually tied to your goals — not just the ones that are easy to pull. We define what success looks like for your business, then track it every month.

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Financial Plan Build

Where do you want this business to go? Whether that’s scaling, getting to sustainable cash flow, or positioning for acquisition — we map it out and build a financial plan to get there.

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Bookkeeping & Assessment

Already have a bookkeeper? I can work alongside them. Need one? I can add it on. Either way, I’ll assess whether your current financials are actually useful for running the business.

Food & Beverage Manufacturing Consumer Goods Construction Founder-Led Businesses
Process

How it works

We start with where you are, get a clear picture of your finances, then build toward where you want to go with accountability built-in.

1

Rolling Cash Flow Forecast

First thing we do is get a real handle on cash flow. How is money coming in, when does payroll hit, which vendors are owed? We use this to project your balance several weeks out so there are no surprises.

2

Current Financial Assessment

Is your bookkeeping solid, or does it need work? Your financial statements should be useful. We dig into what you have and figure out what’s actually helpful versus what’s just noise.

3

Financial Plan Build

Using the assessment as a baseline, we define what a good future looks like for the business. Whether that’s growth, sustainable cash flow, or an exit, we will build a concrete plan to get there.

4

Monthly KPI Reporting

Every month we sit down and review the metrics tied to your plan. What’s working, what’s not, and what do we adjust? This is where the ongoing partnership really kicks in.

Background
Derek Coleman
Derek Coleman
Founder, Colmerit Finance
I bring institutional finance discipline, grounded in firsthand founder realities.
  • Grew up around entrepreneurship. My immediate family are small business owners, so I understand what founders actually deal with day to day
  • 8+ years in accounting, FP&A, and finance advisory across multiple industries
  • Worked with 20+ businesses ranging from founder-led startups to PE-backed multinationals
  • Senior Consultant at a leading mid-market advisory firm
  • Hands-on experience on four M&A projects doing due diligence, so I know what buyers look for
  • B.S. in Finance from the University of Utah, with an Entrepreneurship Minor
Institutional rigor, applied practically
Founder empathy earned inside a family business
Forward-looking, decision-focused finance leadership
Selected Work

A few businesses I’ve
worked with.

Different industries, different challenges, but the same core need: a founder who wants to understand their finances and make smarter decisions.

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Family-Owned Microbrewery

Built out cash flow forecasting that gave the owners real visibility into their cash position as revenue grew. Monthly KPI reporting kept them on track all the way to consistent positive cash flow.

Cash Forecast KPIs Acctg Close
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PE-Backed Multinational Manufacturer

Developed a full management reporting package from scratch, built a scenario model around key customer risk, and automated consolidation of cash flow models across 16 worldwide affiliates.

Mgmt Reporting Automation
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Founder-Led Publications & Data Co.

Stepped in when the CFO left and built the FP&A function from the ground up — annual budgeting, cash flow forecasting, and business unit profitability analysis.

FP&A Process BU Profitability
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Growing Utility Construction Co.

Built an investor-facing forecast model as they prepared for an exit, and designed a WIP accounting process that held up under buyer due diligence.

WIP Accounting Due Diligence

Founder-Led Coffee Roasting Co.

Ran an ongoing cash planning process that let the founder responsibly manage investor capital while expanding capacity and adding retail locations — without losing control of cash.

Cash Planning Investor Mgmt
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High-End Events Business

Created a budget and planning cycle that mapped events capacity directly against operating costs — giving leadership a clear picture of what financial success actually looks like in their world.

Budget P&L Mgmt Reporting

Let’s talk about
your business.

Send me an email to schedule a free 30-minute intro call. No pressure, just a conversation about where your business is and where you want it to go.

Experienced financial leadership — without adding headcount.